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Category Archives: tobacco advertising

Kent Nanotek British Amercian Tobacco

In April, 2007, British American Tobacco Russia launched Kent Nanotek cigarettes. Kent Nanotek are 83mm instead of 85mm and the diameter is 5mm compared to the standard 7mm. In March 2010, Kent Nanotek Mad its debut in Japan look.
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Kent Nanotek Neo cigarettes brand was introduced by Lorillard Tobacco Company in 1952 and carried the name of the inventor of this company, Herbert Kent. Nowadays the owner of this famous cig is the British American Tobacco. Due to their excellent characteristics, Kent Nanotek Neo cigarettes win the hearts of many smokers who take care of their health, prefer everything natural and they rank fourth in the list of the most popular cigarettes worldwide. Many of you are aware of the fact that, practically all cigarettes are produced not only of pure, original tobacco, but also with the addition of different agents in order to emphasize cigarette’s flavor and taste. Nevertheless there are smoking products, which are made exclusively from pure tobacco that only elevates their dignity and worth in comparison with other smoking items, which involves different additives.

Kent Nanotek Neo cigarettes are the representatives of the first mentioned group. Without additives, a smoker can enjoy the taste of pure and naturally grown tobacco, which is what the real smoker is looking for and Kent knows that. It is not enough that they consist of natural tobacco, they also possess special filter, which is considered to be “safer” for people who smoke. Reputed for their light flavor, pleasant aroma, Kent Nanotek Neo cigarettes distinguish by the low nicotine and tar content. Developing new ideas, the manufacturer created slim-sized Kent version that differs from the previous one only by original design, while taste qualities haven’t been changed.

Today Kent cigarettes is represented by: Kent HD Futura, Kent HD Neo, Kent HD Infina, Kent Nanotek Futura, Kent Nanotek Neo, Kent Nanotek Infina. You can choose any of them, as they all are different but their pure natural essence is preserved. Buy Kent brand in our online cigarettes store at discount price and you won’t be disappointed.

Television welcomes the return of cigarette advertising

They’re back. Commercials for cigarettes as soon as often as pickup trucks at a construction site, are back with a few changes.

1385First of all, we’re talking about electronic cigarettes, these trendy, battery-powered devices designed to wean you from the kind you light with matches. Second, while the major networks all say no, several cable channels do not take them. Outlets like ESPN, AMC and WGN America are running the spots- often with certain restrictions (ESPN runs them after midnight).

But the e-cigarette market is lighting up for the tobacco companies. Annual sales are expected to reach $1.7 billion this year, noted the New York Times.

With significant sales come important ad expenditures. Stuart Elliott’s article in the Times notes that the marketing tactics for electronic cigarettes eerily reminiscent of the early attempts of commercial tobacco giants.

“It is worrying that electronic cigarettes use the same exact marketing tactics we have seen the use of the tobacco industry in the 1950s, 1960s and 1970s that made it so effective for tobacco products to reach young people ,” said Matthew Myers , president of the Washington , DC, the campaign for tobacco-Free article Times.

Critics believe that electronic cigarettes are far from perfect. They can be purchased by minors, are used in places where smoking is prohibited and is subject to the user the nicotine while questions still rage over whether electronic cigarettes actually help people quit smoking.

Marketing is tobacco companies have demonstrated throughout most of the 20th century, they were very, very good at. The disclosure of these talents again unsuspecting public could raise serious questions.

Curtain came down on regular cigarette advertising on television and radio in 1970, recognizing that the only thing that can stop the tobacco industry from unleashing these catchy messages to the public puffing was to cut them off all electronic media, cold turkey.

How good were the tobacco interests in getting your attention? Here’s a rundown of the top 10 advertising campaigns of cigarettes:

  1.  (tie) – Chesterfield was «silly millimeter longer ” going for it while larks went on TV , “Show us your Larks package.”
  2.  Muriel was actually a cigar with Edie Adams inviting the audience (it was takzhePapirosnitsa , vacations ” cigars , cigarettes , Tiparillos.”) “Pick me up and smoke me sometime.”
  3.  VilliKool penguin. Yes, penguins have always been cool, even with cigarettes dangling from their beaks.
  4.  Talk about modest. LSMFT the bottom of the package is the Lucky Shot Means Fine Tobacco.
  5. “Call for Phillip Morris.” Brings us back to the days of messengers shouting the names of clients in hotels.
  6. “You have come a long way, baby” You ladies have their own cigarettes, baby. (Virginia Slims)
  7. “I’d rather switch than fight.” Do you remember the slogan but can you remember the brand?
  8. “I’d walk a mile for a Camel “Walking is good for you.
  9. “Winston tastes good like (clap, clap) cigarette should.” Forty years later, we still cannot get it out of our heads.
  10. 1 – The Marlboro Man. Courageous marketing approach used in advertising truck these days lacks the sweep and grandeur that Marlboro is used for more than 40 years.

Tricks of the Trade: High-Tech Cigarettes

Are electronic cigarettes (e-cigarettes) subject to the same policies banning smoking in offices, as regular cigarettes? Federal agencies (including the U.S. Department of Transportation and the U.S. Air Force) have banned the use of these products on the basis of the report of the chief physician in 2010, which are classified e-cigarettes as “tobacco products”. Does this mean we need to revise the tobacco-free policy in the workplace, to include e-cigarettes as a form of tobacco?

E-cigarettesA new technology will always cause us to rethink how we do things, and it often involves testing our “beliefs and traditions.” New technology spurs us to remove the obstacles that prevented us from doing something better or less bad.

One new technology enterprise managers can be found on the impact of their objects procedure rather are electronic cigarettes. Is there a smoking when someone uses one? Or is it not to smoke? That is the question!

An Electronic cigarette is a device created to be used as a regular cigarette. Instead of using an open flame or burning glow, which produces smoke, this item uses batteries to heat liquid nicotine into vapor, it referred to vamping. Users simply inhale and exhale nicotine vapor (which can be purchased at different levels, if someone wants to rid themselves of smoking / vaping). I’m told that smokers feel much the same way as smoking, but without the horrible smell, mess, chemicals and tar.

Here’s the problem for FMS. Vaping looks as smoking as we allow this without smokers feeling slighted? This is a very visually confusing. So let’s look at both sides of the issue.

Regular cigarettes: The problem with smoking indoors has two aspects:

1) It provides non-smokers from passive smoking, without their consent.

2) This is a fire hazard.

These only heat up while inhaling, the exhaled vapor has a pleasant odor, and presumably no secondhand nicotine enters the air.

So, there are two other problems:

1) Many of us are odorless free policy, and if you do not, you will. This is where electronic wickless and candles are scented or unscented that are prohibited.

2) There are no official studies that prove building occupants are not exposed to passive nicotine. If a product is labeled as a fragrance, the manufacture is not required to disclose ingredients on the Material Safety Data Sheet. The ingredients are considered to be property, confidential, etc. This prevents the companies from determining of the FMS that passengers involuntarily exposed.

I have not had to deal with this on my campus yet, but if you have and have a tip to share, please send it in the comments section below.

Electronic Cigarette advertising can become the next Great Frontier

When you work as a brand builder, one has to admire that cigarette industry has been able to perform. If right or wrong, they have created some of the most iconic brands in the world, with the help of some great creative agencies, of course. I do not smoke, but I know a lot and understand the accompanying habits and rituals. A few months ago, I was with a friend who’s an avid chain smoker and he pulled out an electronic cigarette and began puffing. Slick little device was intriguing because it seemed very simple and elegant solution.

Soon after, I began to see and hear more about these products. Blu Cigs, certainly the most complex e-cigarette brands with advertising with Stephen Dorff, an attractive young actor, who was a smoker for over twenty years. In one TV spot, shot in black and white, is Steven James Dean (on the beach, for some reason), and says that he’s just so cool, using its Blu. The campaign centers on the slogan “rise from the ashes.” (I’ll save my criticism of this creative later).

My curiosity was piqued, of course, so I decided to investigate how the other brands in this seemingly competitive environment imagine. Their images reflect the name literally-with sexy hipsters dressed to impress and delight some steam at the club.

Ever smoke a different approach and is focused on mass so if you’re a girl-next type of bag or desperate souls like, this product is for you. Optima cigarettes created an image that is more similar to that developed in the back of the Berlin underground techno club. I guess they are allowed to smoke in these enterprises Star Trek.

And then there’s green smoke, the obvious way to play the non-sexual side of smoking. The list goes on, but you get the idea. Each of these brands is trying to find the right way to present themselves smokers. And they fail.

Let’s look at the market. According to the Centers for Disease Control and Prevention, 20% of adults smoke. That’s about 46 million people. Cigarette industry spends billions in advertising. Smoking costs the health care system in the United States about $ 190 billion a year. Passive smoking costs more than $ 10 billion. So, obviously, there is great potential here, and we just say the U.S. numbers.

I’ve never worked at a tobacco bill, but obviously, in my non-tobacco influence the brain that changes the mentality of this vast and diverse audience will be a massive enterprise. We are basically talking about every type of person on the planet. I can not help it, but the brand builder in me loves the idea of the problem.

And for manufacturers of these products, the revenue opportunity is huge. This means more money for creative agencies? Of course, Big Tobacco has many E-cigarette brands and you can not have one without the other, but at least it’s a change in the right direction.

This leads me to my criticism creative with Blu Cigs and others. Smoker’s life is very different than it was in the 50’s, when smoking was widespread and more widely accepted. Blu Cigs and others forget that fact. None of these brands look or seem genuine, not to mention reflect real life. It is a strange combination of the brand and style of the bad influences of commercials for alcohol energy drinks, plus a huge missed opportunity.

Where explicit images of real people who looked me in the eye and telling me your story? Maybe it’s okay to not do so, sexuality and desire all the time. Maybe, Blu CIGS missed using his celebrity as a representative of a celebrity. If they had humanized him, made him Relatable, he would have made more sense. Just put it in front of the camera and get him to talk, unscripted. He smoked for twenty years, and now he is using your product. This is quite convincing.

Despite this, all of these brands are not able to communicate healthy lifestyle. Even if they say they do it passively or entered in the wrong context. The product is innovative. I believe that the first brand to get it right will have a huge advantage. And, hopefully, they will not use the slogan, as cliché as “rising from the ashes.”

Protesters picket key tobacco show in the Philippines

Hundreds of anti-smoking advocates on Thursday picketed the large international exhibitions of tobacco in the Philippines, a country which has attracted more attention from the industries of Western countries accumulate on the restrictions and taxes.

A Pack of cigarettes costs about 50 cents here, and nearly one out of every three Filipinos, aged 15 and older smoke, according to a poll cited the World Health Organization. The Government supports legislation aimed at preventing smoking with a new tax, but it is also trying to increase foreign investment to combat extreme poverty and unemployment.

The organizers of tobacco exhibits, including the world’s largest, said city officials have refused to indoor smoking ban for delegates. Philippine President Benigno Aquino III sent a congratulatory message to the meeting hoping that will benefit the economy.

One of the leaders of the protest, Roberto del Rosario, said that the government did not allow the show to go on.
“This business is killing people,” said del Rosario, president of the Framework Convention on Tobacco Control Alliance Philippines.
WHO has also criticized the gathering, which opened in Manila on Thursday, claiming that provides a platform for the industry to promote “a deadly product in the Philippines and throughout Asia.”

Media were not allowed to trade shows, organizers said the show was “strictly industry only private meetings.”
They said the Philippines were chosen as the venue for “after several months of in-depth study of the place … for a number of good reasons.” It provides opportunities for the tobacco and cigarette manufacturers to meet the suppliers of raw materials such as paper, filters, and process equipment.

Dr Shin Young-soo, director of WHO’s Western Pacific, said that the Philippines is a competition against the WHO Framework Convention on Tobacco Control, which he signed. The Convention requires signatories to ban tobacco promotion, advertising and sponsorship.

Pack of cigarettes costs about $ 1 in Laos, Malaysia, $ 3, $ 6 to $ 9 Hong Kong and Singapore.
Two former finance and two former secretaries of Health issued a statement saying that young people and encouraged the poor to smoke and drink, because alcohol and cigarette prices in the Philippines so low.

Supporters of the proposed measure of taxes, which push on the health and finance departments, they say that will fix the current structure of taxes on tobacco, which stands for a company that controls more than 90 percent of the market, and in which there is no system for adjusting the speed of inflation. The bill still pending in Congress.

The dominant tobacco company, PMFTC Inc, owned by Philip Morris International Inc, which bought local tobacco corporations luck in 2010.
PMFTC president Chris Nelson said the proposed taxes are “unfounded.”
“Our message is: we’re here for work, we are here for the prospects of economic growth on alcohol and tobacco and, therefore, I think, obviously … You have to be reasonable and realistic (tax) increases,” he said.
Although the proposed tax increase, he said he was optimistic about the prospects of the industry in the Philippines, as more farmers to go back to tobacco.

Cigarette ad

Despite the explicit ban on cigarette advertisements, Philip Morris Pakistan Limited, formerly known as Lakson Tobacco Company, recently bombarded its promotional blitz in the print media.

The ban was imposed in 2002 when the government prohibited open advertisements of cigarettes in both the print and electronic media.

There is no question about the violation of The Prohibition of Smoking in Enclosed Places and Protection of Non-Smokers Health Ordinance 2002.

Much has been said about the blatant violation of the anti-tobacco law by the cigarette maker, but little has been thought about the other culprits involved in this bungle, directly or indirectly.

The aforementioned ordinance clearly states that no company/person shall advertise tobacco and tobacco products in any media, place or public service vehicle.

Violating the law, the print campaign appeared in various newspapers and magazines for two weeks with the relevant authorities still waiting to wake up to the issue.

Only after civil society organisations demanded punitive actions, did authorities start to investigate: Whether this delay in legal action against the company is a coincidence or an attempt, is a striking side to this incident.

Philip Morris alone is not answerable for this slip-up.

The newspaper and the print media that allowed the advertising campaign to appear for two weeks and the All Pakistan Newspaper Society (APNS) are equally guilty and involved.

One of the main reasons for the hold-up in the progress could be the involvement of an MNC, i.e., Phillip Morris.

As the anti-tobacco activists await the outcome of the action taken against the illegal practice, their perceptions about the power of multinationals keep getting stronger.

This is an important viewpoint as multinationals in this country enjoy considerable power and preferential treatment in various aspects.

Marketing and morality seldom go hand in hand for the tobacco industry.

However, many companies indulge in CSR activities to somehow nullify the negatives with the positives.

This is where MNCs enjoy greater flexibility as they try to return to the community what they take.

Because of the involvement of an MNC with regulatory authorities in the incident, lobbying is strong.

Furthermore, Philip Morris Pakistan has recently placed an apology to the Tobacco Control Cell to settle the blunder, which, if accepted, will put health-related governance under further suspicion.

From the progress and pace of the measures taken to battle the situation, it seems that the laws only exist for local companies, while multinational companies see little threat, taking advantage of their presence in the region.

brecorder.com




Cigarette Advertising

Cigarettes are the most heavily advertised product in the U.S. The tobacco companies spend 4 billion dollars a year or 11 million dollars a day to try to get people to buy cigarettes. Every day the tobacco industry is fighting against the growing number of reports about the health dangers of smoking. Smoking is not as popular or socially acceptable as it once was. Many people are quitting smoking. Others are never starting to smoke.

Through their advertisements in magazines and newspapers, on billboards, and through promotions, the cigarette companies are trying hard to sell their products.
In addition, they spend millions of dollars a year sponsoring sporting, art, and music events. Virginia Slims each year sponsors the Virginia Slims Tennis Tournament, and Marlboro provides the money for country music concerts advertising them as “Marlboro Music.” Tobacco companies also contribute to scholarships, such as the United Negro College Fund. They give donations to many organizations, such as the NAACP (National Association for the Advancement of Colored People), the National Urban League, Goodwill Industries, the National Puerto Rican Forum, the Boy Scouts, the Girl Scouts, the United Way, and the Y.M.C.A.

In their promotions, the tobacco companies give out free samples of cigarette brands, tee shirts, baseball caps, beach towels, and discount coupons. Also, with the purchase of one or more packs of cigarettes, a person can get many other things free or at a discount price.

http://healthliteracy.worlded.org

Tobbaco Advertising

Ads
Each day the tobacco industry loses 5,000 customers who die or quit tobacco use.
As a result, by 1993, tobacco companies were spending over $6 billion annually to recruit new and current smokers. (90% of current smokers began while still in high school). The 1994 Surgeon General’s Report concluded that cigarette advertising appears to increase young people’s risk of smoking.
Cigarette advertisements tend to emphasize youthful vigor, sexual attraction, and independence – themes that are likely to appeal to teenagers and young adults.
The three most heavily advertised brands of cigarettes – Marlboro, cigarettespub.biz/camel and Newport – are responsible for 86% of the illegal youth market but only 35% of overall sales. 36% of cigarette ads are in magazines that reach teens.
Tobacco company spending for specialty gift items (such as t-shirts, caps, sunglasses, key chains, calendars and sporting goods) bearing a cigarette logo increased by 122% from $340 million in 1992 to $756 million in 1993.
“Old Joe,” the cartoon camel used to advertise Camel cigarettes, is as familiar to 6 year old children as Mickey Mouse’s silhouette. A study found that 91% of 6 year olds not only recognized the Old Joe image, but were able to correctly link him with cigarettes. This was the same recognition level measured for the Disney icon.
Since the Old Joe cartoon character was introduced in 1988, Camel’s share of the adolescent cigarette market has increased dramatically – from less than 1% before 1988 to 8% in 1989 to more than 13% in 1993.
Source: Stop the Sale Prevent the Addiction, U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, Office on Smoking and Health, 1996.

http://www.smokehelp.org

Westlife criticised over controversial concert sponsorship

Westlife last night extinguished claims they are endorsing smoking by playing concerts sponsored by cigarette companies – burning their squeaky clean image into ashes.

Fans and anti smoking campaigners fumed over news that the pop sensations, who are on a tour of South East Asia, went ahead with a show in Jakarta, Indonesia sponsored by Clas Mild cigarettes.

“I’m calling on Westlife to grow up and to try and have some responsibility for their actions,” said anti-smoking campaigner Dr Luke Clancy of ASH Ireland.
“They will be directly responsible for the deaths of children. I can’t believe Westlife need the money. They shouldn’t be doing it anywhere,” he blasted.

However, speaking to The Star last night, band member Kian Egan (31) moved to extinguish the flames by claiming the group had no knowledge of the tobacco company’s involvement in their appearances and get no cash from the sponsors.

“We were totally unaware that a tobacco company was sponsoring our gig,” he puffed.
“We have nothing to do with it. The sponsors over here put it in place.”
He said Westlife are unaware of plans with sponsors until they arrive at the venue.
“We will not be promoting anything to do with it,” said Egan.

“We just wanna play our concert for our fans and give them a good time.
“We make nothing from the sponsorship. Sponsorship is needed for every gig in Asia. Without it the concerts wouldn’t take place,” he added.

Band member Mark Feehily (31) also moved to stamp out accusations levelled at them for performing concerts sponsored by a cigarette company.
“Whoever thinks we are endorsing smoking should bore off,” he wrote on his Twitter page.

Smoking is a major cause of heart disease and Westlife band member Nicky Byrne (31) and his family recently supported the launch of a televised heart attack awareness campaign for the Irish Heart Foundation.

The pop star’s father Nicky Byrne Senior, died in November 2009 from a heart attack.
“If we can help save one more life through this campaign, it will be worth it,” said Nicky in a statement on the Irish Heart Foundations website.

Massive posters advertising the cigarettes alongside images of the band were used to promote the Asian gig.
Dr Luke Clancy of ASH Ireland said Westlife were “greedy” and he accused them of “destroying lives of young children in Indonesia.”

‘If they never made another penny I suspect they have enough already,” he said.
“I’m blaming people who are grown ups, who are already rich, of being greedy, of getting more money even though they know that this will damage and kill many of the people they influence.
“They couldn’t do it here to take essentially bribes to enslave and addict children in other jurisdictions.”
ASH’s statement is the second damaging blow for Westlife as a result of cigarette companies this week.
The band also lost the right to trademark its own name after losing a European court battle to a German cigarette company.

Judges in Luxembourg ruled that “Westlife” cannot be registered as an EU trademark – because it is too similar to the word “West” – a cigarette brand name that was already trademarked by the German company.
The ruling, which said the tobacco firm had already acquired the brand first, now leaves the band open to counterfeiters across Europe.

By Colin Casey

Chewing Tobacco’s Brad Pitt Moment

brad pitt
Moneyball is easily the greatest movie ever made about the use of statistical analysis to gain a competitive business advantage. The adaptation of Michael Lewis’s best-selling book, released this month after years of delay, stars Brad Pitt as Billy Beane, the general manager of the Oakland Athletics who upset the game’s establishment by turning to Ivy League number crunchers for help building a team that, in 2002, ran off an American League record 20-game win streak. It’s a big moment for stat nerds. But data analysis isn’t the movie’s only unlikely star. Moneyball is also a rare moment of glory for office tobacco spitters. Along with downing Twinkies, smashing clubhouse equipment, and joyriding his pickup in dirt lots, Beane is seen spewing tobacco juice into a cup.

Brad Pitt packing a lipper is the kind of publicity tobacco companies can no longer buy, at least not legally. In their 1998 master settlement agreement with state attorneys general, U.S. makers agreed to stop paying for product placements in movies and on TV. Even Major League Baseball is trying to wipe out chaw. Commissioner Bud Selig wants to ban tobacco in clubhouses. And the league says it asked Sony to remove the spitting from Moneyball. Sony (SNE) kept it as a matter of “authenticity.” Tobacco watchdogs accept this. “If it’s a real person who actually smoked or used tobacco, that doesn’t need to be adult rated,” says Jonathan Polansky, a consultant to University of California at San Francisco’s Center for Tobacco Control Research & Education. According to Lewis’s book, everyone “except for the Harvard graduates” in the Oakland A’s draft room in 2002 “had a lipful of chewing tobacco.”

Is Brad Pitt enough to make office chew cool? “I can’t see that happening,” says Ross Coomber, a sociologist at Plymouth University who has studied expectoration. Still, the movie could provide an opening for smokeless tobacco. As smoking and spitting get chased from every last workplace, tobacco companies have responded with options such as tablets and Snus—Swedish-style, dry, spitless packets. Smokeless sales volumes, says R.J. Reynolds Tobacco spokesman David Howard, have been increasing by about 5 percent annually even as cigarettes continue to decline. But for Hollywood, no smoke or spit means nothing to see. Spitting, notes Coomber, “is a very macho, aggressive thing.” Snussing? Not so much.

Russian keep puffing but protest at youth-oriented tobacco ad

Many Russians see Alexey Navalny, a campaigning lawyer, as a champion of hopeless causes. But when the blogger turned his guns on Donskoy Tabak, Russia’s leading tobacco maker, he met widespread support even from hardened smokers.

In a web post Navalny accused Donskoy Tabak of encouraging young girls to smoke by illustrating its Sweet Dreams cigarette packs with trendy bimbettes swinging through Rome, Paris and New York. Donskoy Tabak denied the charge, but withdrew Sweet Dreams from the market after facing a storm of protest – much of it unprintably rude – from Russian chat rooms.

“Let them push their products on existing clients, but forcing them between the lips of young people should be totally banned,” blogged one self-confessed smoker.

Navalny sees the powerful tobacco company’s climb down as a “rare victory for social opinion in Russia” that sadly did not go far enough.“If this was Europe or the US, Donskoy Tabak would be torn apart,” he blogged.
sweet-dreams

However, the furore does show that attitudes to tobacco addiction are beginning to change in Russia where thousands of people are smoking themselves to death.

While in US and Europe many have kicked the habit, more than half of adult males in Russia and 16 per cent of females are smokers, according to official data. Despite the introduction of mandatory health warnings on cigarette packs in 2009, the number of smokers puffing more than 20 fags a day is still rising. Tobacco addiction is taking a heavy toll on the nation’s health with 400,000-500,000 Russians dying each year from smoking-related diseases, many of them working-age men.

As part of a sweeping public health campaign, the Kremlin is drafting some of the most draconian anti-tobacco laws in the world that hit at cigarette retailers and smokers alike. Selling tobacco in small shops or outlets near schools and hospitals would be be forbidden and smoking in public places banned altogether. Smokers who take refuge on the stairways of buildings for a quick puff before going home would have to apply for permission from other residents before lighting up.

Planned higher tobacco duties, raising the minimum price of a packet of cigarettes to Rbs61($2) – three times the cost of Sweet Dreams – would help boost government tax earnings and reduce public health spending. Galina Maslennikova, one of the authors of the law, said the number of smokers in Russia will fall by 10 per cent – to 15 per cent after the law comes into force saving up to 30,000 lives a year.

In theory the new laws are bad news for cigarette makers, including Phillip Morris, British American Tobacco and Japan Tobacco, which have reaped large profits in Russia since the Soviet tobacco monopoly was dismantled in 1991.

But many observers say it will take years to change the image of smoking and persuade traditionally fatalistic Russians to give up. Gennady Onishchenko, Russia’s chief sanitary doctor, slammed the packaging of Sweet Dreams as unethical last month. Cigarette packs should carry pictures of cancerous lungs to “illustrate the mass poisoning the population is suffering,” he says.

By Isabel Gorst

City to hold off on tobacco advertising ban

WORCESTER — A citywide ban on all visible tobacco product advertising will not be enforced starting Friday as scheduled, after the city and a group of tobacco companies agreed to stay enforcement while a civil action is pending.

The stay of enforcement was filed today in U.S. District Court in Worcester. The city and plaintiffs R.J. Reynolds Tobacco Co.; Philip Morris USA Inc., Lorillard Tobacco Co. and the National Association of Tobacco Outlets, agreed to the stay.

A portion of the city’s tobacco-control ordinance approved last month bans advertising of cigarettes and tobacco products visible from any city street, park, school or educational institution.
It is that section of the ordinance that is stayed until a hearing can be held in federal court. No hearing date has been scheduled.

The city and plaintiffs agreed enforcement of that section will be stayed until 14 days after the court’s ruling on the plaintiffs’ motion for a preliminary injunction.

The civil action filed Friday of last week asks for a judge to deem the ordinance in violation of the Constitution and the plaintiffs’ civil rights. They want a permanent injunction against the advertising enforcement section of the ordinance.

“We believe the ordinance violates our First Amendment rights to responsibility communicate with adult tobacco consumers,” R.J. Reynolds spokesman David P. Howard said this morning. “It is trying to prohibit communication of a legal product to adults who chose to use tobacco.”

There is case law that backs the tobacco companies, Mr. Howard said. A past U.S. Supreme Court decision involving Lorillard versus former state Attorney General Thomas F. Reilly shot down state regulation prohibiting outdoor advertising of tobacco products within 1,000 feet of a school or playground.

City Solicitor David M. Moore said the city anticipated legal action after the ordinance was approved.
“What Worcester did is something that no other city has done, and this is pose an advertising restriction,” he said. “You won’t be able to drive anywhere in the city and see a tobacco advertisement. That is what the ordinance does.”

While the tobacco companies argue First Amendment rights, it appears the city is basing its ability to approve such a regulation on the Federal Family Smoking Prevention and Tobacco Control Act of 2009.

The act opened the door to local regulation of tobacco advertising, something before regulated only by the federal government.

City officials working on the ordinance found that almost 24 percent of adults in the city over 18 smoke. That rate is nearly 1 1/2 times higher than the statewide average of 16 percent.

By Scott J. Croteau
TELEGRAM & GAZETTE
scroteau@telegram.com

Reynolds to Start Smokeless Tobacco Ad Campaign

Tobacco giant Reynolds American Inc. is seizing on new antismoking laws in New York City this week to launch an advertising campaign for Camel Snus, its small but growing smokeless brand.

Full-page ads beginning Monday in The Wall Street Journal, USA Today, the New York Daily News and other newspapers will urge smokers to drop their cigarettes for Camel Snus, a type of spitless oral tobacco that comes in pouches.

The ads will coincide with a significant expansion of antismoking laws in New York City that will take effect Monday. The city ordinance, signed by Mayor Michael R. Bloomberg in February, prohibits smoking in 1,700 city parks, along 14 miles of public beaches and in other public areas such as pedestrian malls.

“Smokers, switch to smoke-free Camel Snus and reclaim the world’s greatest city,” says one of the ads, which will run in various forms all week in a handful of newspapers.

The ads highlight a wider effort by Reynolds to counteract continuing declines in U.S. cigarette consumption by encouraging smokers to try its smokeless-tobacco products. Reynolds makes no health claims about Camel Snus—something that would be exceedingly difficult to do under federal tobacco law. But scientific research shows that snus, a type of tobacco that was popularized in Sweden, is significantly less harmful than cigarettes.

The 2009 law that empowered the Food and Drug Administration to regulate the tobacco industry sets a high bar for companies to market products as posing less harm than cigarettes. Under the rules, companies must furnish scientific evidence to the FDA that a product not only would reduce harm for individual tobacco users, but also provide a net benefit to the U.S. population’s health.

U.S. cigarette consumption has been declining at about 3% to 4% annually in terms of volume, while the smaller smokeless category has been increasing about 6% to 7% a year, according to a report this month by Wells Fargo Securities analyst Bonnie Herzog.

The heightened emphasis on smokeless tobacco by Reynolds, the second-largest U.S. tobacco maker by sales, and larger rival Altria Group Inc. has fueled a debate in the public-health community.

Some public-health advocates, pointing to the difficulty of quitting smoking, argue that products like snus could play a role in reducing tobacco-related harm. Others say the products may entice more people to take up tobacco, and could keep smokers who otherwise might drop tobacco altogether from doing so.

Reynolds says that Camel Snus, which has been sold nationally for about two years, is the top-selling brand in the small but growing snus category in the U.S. Altria’s Philip Morris USA unit sells Marlboro Snus.

Reynolds Chief Executive Daniel Delen said in an interview that snus “is a viable product category already” in the U.S. “Growth is kind of linear and steady.”

He said prospects for long-term growth look good, noting that many users are in their twenties.

Still, he said, the Winston-Salem, N.C., company still has “a lot of education to do” to explain the product to smokers and tempt them to try it.

Wells Fargo Securities’ Ms. Herzog said that smokeless tobacco carries sharply higher operating margins. Reynolds’s American Snuff unit, its main smokeless division that sells Grizzly moist snuff, generated a 52% operating margin—a measure of profitablity—last year. Reynolds’s main cigarette unit, which markets cheap Camel cigarettes and cheap Camel cigarettes and accounts for 80% of the company’s profit, posted 29% margins.

By David Kesmodel, david.kesmodel@wsj.com

Tobacco-funded ad campaign misleading

PUBLIC health experts say a campaign that links plain cigarette packaging with children buying ”chop chop” – unbranded loose tobacco – from criminal gangs is grossly misleading and indicative of a desperate industry.

The Association of Australian Retailers, which is bankrolled by big tobacco, has been running advertisements claiming children as young as 14 are smoking illegal tobacco smuggled by ”highly organised criminal networks”.

The claim is attributed to the government’s 2007 National Drug Strategy Household Survey, published by the Australian Institute of Health and Welfare.

Kypros Kypri, an associate professor in the school of medicine and public health at the University of Newcastle, said there was no indication in the survey of how the 0.1 per cent of 14- to 19-year-olds who reported smoking unbranded loose tobacco had obtained it.

It was open to the tobacco industry to predict plain packaging would encourage youths to buy cheap counterfeit cigarettes from the underworld, but to claim it as fact was ”very misleading”, he said.

”I don’t know of any study that shows 14-year-olds get illegal tobacco from criminal gangs.”

A spokesman for the alliance, Craig Glasby, defended the ads, saying: ”Anything that might make illegal tobacco more accessible to young teenagers concerns me as a parent and as a responsible small retailer.”

Leaked internal documents prepared by the public relations strategists The Civic Group reveal the ads were designed to be ”aggressive” and to ”identify and leverage existing emotional drivers and prejudices”.

The documents also tell the tobacco company Philip Morris that the ads ”should be fundamentally fact-based and always completely accurate”.

Mike Daube, a professor of health policy at Curtin University, said other alliance ads had similarly dubious claims, including that the trade in illicit tobacco was ”equivalent to an estimated 16 per cent of the legal market”. That figure was in a 2011 Deloitte survey of 949 smokers commissioned by the three tobacco companies.

Professor Daube said the Australian Institute of Health and Welfare survey of more than 23,000 people had found fewer than one in 10 people had actually smoked unbranded tobacco.

Social Cigarettes: Street Artist Admits Facebook Addiction

An L.A.-based street artist known as 2wenty can’t seem to get enough of the social network that he’s related to metaphorically as facebook cigarettescancer sticks in his work. But Facebook has already gotten the relative street art newbie into local gallery shows as well as attention from across the pond.

“I make pieces about what’s bothering me,” said 2wenty, who is actually turning 30 this month and is employed in the media industry, according to Forbes’ blogger Kashmir Hill. “People are always on Facebook at work and while walking down the street.”

Facebook may cause “loss of time, poor work ethic, obesity, social disorder and possible interference of destiny,” according to the mock-Surgeon General’s warning on the 3-D version of the box, now on display as part of downtown (just off Gallery Row) gallery Crewest’s current installation “Above the radar,” which focuses on the work of graffiti and street artists.

But everybody’s on Facebook and so is 2wenty, who regularly posts updates to his profile and is adored by a few dozen fans. Shots of other work by the street artist has been documented on various local blogs as well as by LAist Featured Photo Pool contributors.

American Tobacco officials offer ‘Thank you’ to Red Hat

Durham, N.C. — The city of Durham and the American Tobacco Historic District made a pitch to put a new Red Hat headquarters red hatperhaps within home run range of Durham Bulls Stadium. But the Bull City effort failed.

Red Hat (NYSE: RHT) said it would keep and expand its headquarters in Wake County on Monday. While the specific location has not been identified, Chief Executive Officer Jim Whitehurst said Wake won the recruiting battle for a new office building that will cover 300,000 to 400,000 square feet.

Airlifted to Durham aboard WRAL TV’s helicopter, Whitehurst recently toured the American Tobacco complex, which is owned by Capitol Broadcasting the parent of WRAL TV, WRAL.com and Local Tech Wire.

Casey Steinbacher, chief executive officer of the Greater Durham Chamber of Commerce, and Michael Goodmon, vice president of real estate for Capitol Broadcasting, issued a joint statement thanking Red Hat for considering Durham – and staying in North Carolina.

The statement:

“We at American Tobacco and the Durham Chamber of Commerce are happy that Red Hat, one of the Triangle’s leading companies, will remain in the Triangle.

“We thank Red Hat’s leadership team for inviting us to respond to the company’s RFP and for visiting downtown Durham and considering the hub of innovation that has taken root here – a hub that includes such organizations and resources as Burt’s Bees, Digitalsmith, McKinney, PocketGear, the American Underground, Bull City Forward and, soon, HTC.

“Finally, we salute the Durham community – from its public servants to its marquee companies to its many entertainment destinations – for coming together so seamlessly to pursue Red Hat and other premiere businesses. We have all made a friend in Red Hat.”

Seneca Nation Launches Ad Campaign

BUFFALO, NY – The Seneca Nation of Indians are launching a new on air and online advertising campaign to protest plans by the state seneca cigarettes adsto collect taxes on the sale of cigarettes sold on Indian reservations to non-native customers.

The commercials will be running in the New York City and Buffalo markets beginning Sunday. The ad will debut during the Buffalo Bills and New York Giants games during locally televised commercial breaks.

Coinciding with new Seneca Nation leadership elected in November, the Seneca Nation say they are renewing their call for the people of New York to recognize and honor their sovereign status as a free and independent nation.

News will look to get reaction on these commercials, and will continue to follow the ongoing legal effort on taxation.

By WKBW News

San Francisco officials object to cigarette ads

San Francisco officials are objecting to cigarette ads featuring the city’s iconic Haight neighborhood.

City Attorney Dennis Herrera and Public Health Director Mitch Katz sent a letter this week to R.J. Reynolds calling on the company to cancel thecamel cigarettes ads “Break Free Adventure” marketing campaign for Camel cigarettes.

They say the ads are illegally targeting children by including cities such as San Francisco that are associated with “independent music, trendiness, rebellion and freedom.”

The Haight district is featured in one ad. Las Vegas and Austin, Texas are among the other cities in the campaign.

David Howard, a spokesman for R.J. Reynolds, told the San Francisco Chronicle he could not comment on Herrera and Katz’s letter. But he said the campaign is focused on adults.

Information from: San Francisco Chronicle, www.sfgate.com/chronicle

The next “big thing” in marketing of Camel tobacco

In the past, the cartoon Joe Camel’s participation in advertising and packaging for Camel tobacco products was thought to influence Camel orbs tobaccokids and teens to take up smoking.

While RJ Reynolds stopped using Joe Camel in their advertisements in 1997, one of their newest products could appeal to younger users because of a newer, flashier packaging.

But this time, it’s not for cigarettes.

The fairly new dissolvable tobacco line is marketed in small colorful packages comparable to Altoids or other mint containers, which could make the product appealing to younger children or teens, AHEAD Coalition Executive Director Jennifer Shook said.

The dissolvable line contains three different products: Orbs, Sticks and Strips. The Orbs are similar in size to breath mints, while the Strips are comparable to Listerine breath strips, according to a press release from the Indiana Tobacco Prevention and Cessation (TPC). The Sticks are around the size of a toothpick. All three products are brown, which is one of the only visible differences the products have from a breath freshener product.

While they are supposed to only be available in the three test markets, Columbus, Ohio, Portland, Ore. and Indianapolis, they have migrated much further. They apparently are not being sold in Crawfordsville, but they can be bought at gas stations in Putnam County and other surrounding areas for $3 and they are not subject to the tobacco tax.

AHEAD Outreach Coordinator Tim Bristol said that during the Coalition’s work with local students on probation that the product names have popped up, and that the three products are being used locally.

“It’s still too early to tell, but my educated guess is that this will be the next big thing,” Bristol said

By Candice Rohrman
Thepaper

Cigarette-advertising liberties

The tobacco industry over the years has employed some interesting tactics in an effort to inveigle prospects into using its products, preferably a particular brand.

Cigarette companies have counted largely on image advertising to draw people into their web. The Marlboro Man was created to appeal to men’s macho aspirations, Joe Camel was designed to lure young smokers, and women were the targets of the Virginia Slims “You’ve come a long way, Baby” campaign.

The industry suffered what probably should have been a crippling setback in 1964, when medical proof was discovered that smoking contributed to lung cancer. The industry survived, though, because of the stubbornness of its consumers.

Years later, advertising was banned on television and in radio, and those image ads were left to only print media. Compounding Big Tobacco’s problems were the new image ads that anti-smoking advocates created pointing out the unattractive side of smoking — the smell, second-hand smoke and that cough.

Worse yet for Big Tobacco was that health departments began pointing out the severe health consequences of smoking. Television ads along those lines have been poignant and even disgusting, showing the actual effects of cigarette smoke on internal organs.

Advertising trends these days are a long way from the advertisements of a generation ago. Before that, the ads were even more deceiving. There was little effort back in the 1950s, for example, to adhere strictly to the truth. Reason often gave way to convenience, as well.

An ad by the American Tobacco Co., maker of Lucky Strike cigarettes, was aired on “The Jack Benny Show” on radio back in 1952. Its message sounds ridiculous today, but it probably sold some cigarettes.

This was the ad:

“Here is an important message from the National Tobacco Tax Research Council. Smokers, next time you buy cigarettes, remember that over 800,000 tobacco farm families thank you for contributing to their support, and remember also that you support your government — federal, state and local. When you buy a pack of cigarettes, the federal government gets 8 cents. Most local and state governments get 3 or 4 cents more. That’s better than a 50 percent tax on every cigarette you smoke.

“Yes, in buying cigarettes, over half your packs go for tax.”

The National Tobacco Tax Research Council, if there even was such a group, was thus reporting that smoking was not only good for the families that grew the stuff, you were almost patriotic by puffing away. Governments were realizing important revenue that smokers could feel proud of.

Today, governments impose onerous taxes on cigarettes as an inhibitive measure and budget booster. What the government would lose in tax revenue if smokers quit, it would probably gain in Medicare and Medicaid payments that didn’t have to be made.

The idea of smoking being an altruistic or patriotic habit is, of course, lunacy. Smoking costs all Americans in government health subsidies, though that is nothing compared with what it costs smokers.

Japan Enjoys a Nicotine Buzz

A man walked into Yusuke Sato’s tobacco store in Atsugi, southwest of Tokyo, last month and bought 100 cartons of Mild Seven cigarettes. While that may not be good for his health, it did save him almost $1,300 in potential cigarette taxes. Hoarding by Japanese smokers, who stocked up ahead of a big tax increase on cigarette manufacturers that took effect on Oct. 1, may have also given Japan the economic equivalent of a nicotine rush.

A big spike in cigarette sales may add as much as 1.4 percentage points to the projected annualized economic growth rate for the July-to-September quarter, according to estimates from the Japan Research Institute. That’s more than four times the expected economic oomph of Prime Minister Naoto Kan’s 915 billion yen ($10.9 billion) proposed stimulus package. “We were afraid we would run out of stock,” says Sato, who started taking reservations for cartons in August. “Thirty cartons has been the norm.” The cigarette tax hike this month, Japan’s biggest ever, effectively increased the price of a pack by a third.

Former Prime Minister Yukio Hatoyama, who stepped down in June, proposed the tax increase last year to discourage tobacco use in a country where 2008 Labor Ministry data showed 36.8 percent of men and 9.1 percent of women regularly smoked. The average Japanese smoked 2,028 cigarettes in 2007, according to U.K.-based market researcher ERC Group. That’s about twice as much as Americans and Germans and almost three times as much as Swedes. (In volume terms, Japan is the fourth-largest market for the world’s tobacco makers, after China, the U.S., and Russia.)

Japan Tobacco, the world’s third-largest publicly traded cigarette maker, which controls 65 percent of its home market, is raising prices on 103 of its 105 brands in October. A pack of its flagship Mild Seven brand will cost 410 yen, up 110 yen. In dollar terms, that’s still far cheaper than the $10.80 average price for a pack in the U.S.

Japanese smokers don’t face the same social stigma as their counterparts in the U.S. While the New York City government is pushing to extend the city’s smoking ban in indoor workplaces to public parks and beaches, many of Japan’s restaurants don’t even have nonsmoking sections, and government buildings still include smoking rooms.

The Institute for Health Economics and Policy, a nonprofit health-care research group, estimates the total cost to society from smoking was 4.3 trillion yen in fiscal 2005, including fees for smoking-induced illnesses, lost productivity, and fires started by lit cigarettes. The Finance Ministry, the majority shareholder of Japan Tobacco, estimates that the tax will raise 1.97 trillion yen this fiscal year.

Naoko Ogata, a senior researcher at the Japan Research Institute, predicted before the tax went into effect that last-minute purchasing of cigarettes in August and September would boost consumer spending by 0.2-to-0.6 percentage points in the third quarter. With consumer spending accounting for about 60 percent of the nation’s economy, that results in a 0.5-to-1.4 percentage-point increase to annualized growth in gross domestic product. Japan’s economy will expand at a 1.7 percent annual pace in the three months ending Sept. 30, according to 15 economists surveyed by Bloomberg.

Much like the temporary lift one gets from a cigarette, the economic gain from tobacco hoarding, as well as government financial incentives for Japanese car buyers that expired at the end of September, likely will prove fleeting. “With the cigarette tax and the end of the subsidies, we’re going to see a huge surge this quarter, followed by an unbelievable drop the next,” says Azusa Kato, an economist at BNP Paribas in Tokyo.

It may take additional increases in tobacco taxes to lower smoking rates in Japan, researchers suggest. Some 10 percent of smokers in a survey by the Kansai Institute for Social and Economic Research said they would stop smoking if the price of a pack of cigarettes became 50 yen higher, and half said they would quit in the face of a 200 yen increase.

Finland adopts new tobacco act to completely ban smoking

HELSINKI, – Finnish President Tarja Halonen approved Friday a new tobacco act proposed by the Finnish government on Aug. 18, aiming to totally end smoking in Finland, the first country to write the aim of completely banning smoking in a law.

The purpose of a new tobacco act is to prevent in particular children and youngsters from smoking. The new act restricts selling and supplying tobacco especially to children and youngsters under 18 years old. Neither shops nor private persons are allowed to sell or provide tobacco products to persons under 18. According to the act, person who sell single cigarette or buy a packet of cigarette from a shop to a minor person should be fined or sentenced to prison for a maximum of 6 months. It is also forbidden to supply tobacco to minor persons for free.

According to the new act, persons under 18 years old are banned to import and possess tobacco products, importing tobacco products can be fined. In addition, sellers of tobacco products must be aged at least 18 years in the future. The new act also prohibits tobacco products and their trademarks being displayed in retail stores in the future. In addition, the sale of tobacco products from vending machines will be banned.

The total ban on the sale of snuff in Finland will continue. Ordering snuff through the Internet will also be forbidden.

The bans on smoking will be extended also in places used by children and youngsters, the public venues of residential areas, outdoor public places and hotel rooms.

The new act comes into effect from Oct. 1 this year. The ban on display of tobacco products and their trademarks, as well as the restrictions on smoking in hotel rooms become effective at the beginning of 2012. Sale of tobacco products in vending machines will be prohibited from the beginning of 2015.

Cigarette ads lose big backers

LEADING supermarket chain Coles has pulled out of a $5 million pro-smoking election ad campaign with links to former Liberal party strategists and funded by the tobacco industry.

An alliance of retail groups, which had been funded by the multi-national tobacco giants, yesterday collapsed with one of the key groups, the Australian Association of Convenience Stores, being forced by Coles, through its subsidiary Coles Express, to withdraw.

The anti-Labor advertisements against the Federal Government’s proposed plain packaging for tobacco products are scheduled to begin running today in newspapers after initially being pulled.

Sources in the retail industry confirmed that Coles, which chairs the board of the AACS, forced the board to withdraw the retail group and its members, including Caltex, Shell and BP, from the campaign, after being misled on the nature of the ads.

It also can be revealed that an alliance of health and medical bodies is launching legal action against the tobacco industry to force the ads to be withdrawn.

Neither the Alliance nor the tobacco companies returned calls.

Opposition Leader Tony Abbott has denied involvement from Liberal Party members after it was revealed that Liberal strategist Crosby Textor was on a retainer with British American Tobacco.

The two men employed by the tobacco industry, believed to be the campaign masterminds, were also former Howard Government advisers and one was a former employee of Crosby Textor.

Public Health Association of Australia president Mike Daube yesterday said they had obtained legal advice to try to stop the campaign going ahead.

“I would say it reflects well on Wesfarmers and Coles, having a major company acting very responsibly,” he said.

“We have legal advice that health groups have sought, with preliminary advice from Julian Burnside SC, there is an arguable case that the advertisements are misleading and deceptive.”

One alliance member said he was appalled at the way the campaign had been run, and that the tobacco industry was hiding behind the retailers: “We have become the middle man in this, it has been run so badly.”

70 Years of Menthol Cigarette Ads

Selling “cool”Salem menthol ads

Menthols account for more than 25% of all cigarettes sold in the U.S., and their share of the shrinking cigarette market is growing.

Menthols are especially popular among younger smokers and blacks—which isn’t surprising, since tobacco companies have largely targeted their menthol advertising to these groups. (Exhibit A: The 1973 Salem ad shown at left.)

But that’s only part of the history of menthols. As this gallery of vintage menthol ads shows, they’ve been billed as a healthier and “cooler” cigarette since the 1920s.

Philip Morris, Reynolds Sue New York for Smoking Ads

U.S. cigarette makers Philip Morris USA and R.J. Reynolds Tobacco Co. sued New York, alleging the city’s mandated anti-smoking ads violate their First Amendment rights and are preempted by federally mandated warnings.

The cigarette makers and Lorillard Tobacco Co. allege in a complaint filed today in U.S. District Court in Manhattan that the city’s graphic health-warning signs force them to carry messages they wouldn’t carry at the point of sale. The signs show cancerous lungs, a decayed tooth and a brain damaged by stroke and bear the message “Quit Smoking Today,.”

The companies, which were joined by state retail associations, seek a court order to stop New York from enforcing the law. The city resolution, amended in September, requires any business selling tobacco “face-to-face” to consumers also prominently display the tobacco health-warning signs.

“Through words and imagery, the signs urge consumers not to purchase plaintiffs products,” the cigarette makers said. “The mandated signs also restrict plaintiffs’ ability to communicate about lawful products with their adult customers.”

New York’s law “contravenes more than four decades of exclusive federal regulation of cigarette health warnings,” violates the U.S. and New York state constitutions by “compelling them to undertake graphic advocacy on behalf of the City.

Kate O’Brien Ahlers, a spokeswoman with the city’s Law Department, didn’t immediately return a voicemail message left at her office seeking comment.

The case is Lorillard Tobacco Co. v. New York City Board of Health, 10-cv-4392, U.S. District Court (Manhattan).

Announcements show promise for Tobacco Festival’s resurgence

The South Carolina Tobacco Festival, after a quiet 2009, appears ready to return bigger and better this September in conjunction with the Heritage Music and Arts Festival, a major-label recording artist, and a fireworks show that will light up the night sky above Lake City.

The 54th festival will be held from Sept. 17-19. The biggest attraction, on Saturday night, should be the Uncle Kracker concert, expected to draw a crowd of thousands. Afterward, Lake City will be treated to what organizers anticipate will be this year’s biggest fireworks display in South Carolina.

The Tobacco Festival always has been steeped in tradition, and this year’s festival will maintain plenty of what festivalgoers have come to love. On the first night, the Band of Oz will return for its fifth year to open the weekend events with the “Beach Blast.” Saturday will offer family events, food and vendors. The annual golf tournament will take place on Sunday.

Greater Lake City Chamber of Commerce Director Doug Stone said the chamber has worked with the Lake City Community Foundation and the National Bean Market Museum to develop the biggest festival Lake City has seen in decades, especially as it runs concurrently with the foundation’s Heritage Music and Arts Festival.

“It’s more than just walking around and eating candy apples or funnel cake,” Stone said.

Organizers have talked with entertainers who could perform in the city’s schools and auditoriums as well as professional artists who can bring exhibits to town, Stone said.

Corporate sponsorships, meanwhile, help the festival remain free to the public, Stone said.

The chamber board decided last year to scale the festival back because of the struggling economy. Last year’s events included the main attractions, however, such as the festival-opening street dance and the golf tournament.

It was a crucial move to avoid canceling the festival despite the economy. In fact, the dreary economy is a good reason the festival needed to continue. Residents of Lake City and its surrounding communities need a chance to have fun.

When scaling back the 2009 festival, the chamber intended for the festival to return bigger and better in 2010. It looks like that is going to happen. And when the residents of Lake City and the surrounding communities come out to have a good time at the festival, it helps the area’s economy.

In fact, with a relatively big-name act such as Uncle Kracker, we might see plenty of people from other parts of South Carolina and even other states contributing to our economy in mid-September.

Ferrari remove ‘barcode’ from cars

Ferrari erased the bar code from their racing cars last night under pressure from British medical experts who accused the team of using the symbol as a “smokescreen for cigarette advertising”.

Ferrari car

The most successful team in Formula One acted quickly and dramatically to revelations in The Times a week ago that pressure was growing for a government inquiry into whether Ferrari’s famous livery broke laws on tobacco advertising, while their relationship, said to be worth $1 billion (about £670 million), with Philip Morris, the maker of Marlboro cigarettes, was held up to intense scrutiny.

Ferrari reacted angrily to the report with Luca di Montezemolo, the team’s president, describing the accusations as ridiculous. But the twin Ferrari cars that will be wheeled out today for practice for the Spanish Grand Prix in Barcelona will not be adorned with the usual black-and-white bar code symbol. Instead, there will be an empty red space with a white border.

The team motorhome, their trucks and uniforms are still emblazoned with the bar code, but it seems to be only a matter of time before they go, too, as Ferrari buckles under criticism from leading figures in the British medical profession who are concerned that the team were engaged in subliminal advertising.

A Ferrari statement said last night: “Together with Philip Morris International we have decided to modify the livery of the cars, starting with the Spanish Grand Prix. The decision was taken in order to remove all speculation concerning the so-called bar code, which was never intended to be a reference to a tobacco brand.”

The rapid decision to ditch the bar code caught the paddock by surprise. Philip Morris has been one of the biggest-spending sponsors in the sport for decades and the multinational company’s deal with Ferrari has been one of the most high-profile and successful. But questions have been asked constantly about how Ferrari could continue to work with Philip Morris more than four years after the rest of the Formula One teams had voluntarily ended tobacco sponsorships. Ferrari have always maintained that their deal with Philip Morris allows for private sponsorship functions and dismissed suggestions that the vivid red colour of the cars — similar to a pack of Marlboro cigarettes — and the black-and-white bar code were a form of discreet advertising.

But Di Montezemolo and his senior managers at the team’s Maranello headquarters in Italy have clearly been rattled by the disclosures in The Times and must be wondering whether they should plough on with their long-time relationship with one of the world’s biggest tobacco manufacturers. It is thought there are still two years remaining on the decade-long deal and the pressure will be on the glamorous Scuderia to fall into line with the rest of Formula One and end its dependence on tobacco money.

Meanwhile, Lewis Hamilton has decisions of his own to make as he contemplates who will replace Anthony, his father, as his manager. The McLaren driver said that he had been inundated with “a million calls” as soon as he announced that he had split with his father. But the 25-year-old has ambitions beyond the narrow confines of the sport and it seems increasingly likely that he will sign with one of the leading agencies, such as IMG, which turned Tiger Woods from golfer to global superstar.

Like Woods — and Ferrari — Hamilton wants to be a worldwide brand. The beauty parade to find the management that can help to turn Hamilton from driver to global household name could be a long one, though. “I am not in any rush,” he said. “I am thinking of getting someone while I am in Formula One but who can progress what I am.”

Ferrari dismiss tobacco claims as ridiculous

Ferrari President Luca di Montezemolo has dismissed claims that his team’s cars carry subliminal tobacco advertising as “ridiculous.”Ferrari ads

Reports last week quoted several health professionals as suggesting the red, white and black barcode on Ferrari’s Formula One cars and Felipe Massa and Fernando Alonso’s overalls were a link to Marlboro cigarettes.

Tobacco advertising in F1 was outlawed in 2005, yet reports claimed a spokesman for the European Public Health Commissioner said the barcode constituted potential subliminal marketing.

The Times newspaper quoted John Britton, a Fellow of the Royal College of Physicians, as saying the barcode resembled the lower half of a packet of Marlboro cigarettes, and that it was “creeping branding”.

Under a law passed in both Britain and Brussels in 2002, it is an offence for a tobacco company to sponsor a sporting event.

Phillip Morris, the owner of Marlboro cigarettes, is a long-standing sponsor of Ferrari, but Montezemolo has described the stories as “pointless.”

He told Ferrari’s official Web site: “Frankly, I find this argument completely pointless and it is verging on the ridiculous to claim that the color red or a graphic design which shows a bar code could induce people to smoke.

“At a time when, on the other side of the Atlantic they are fighting to provide a more equal health service, in the old continent of Europe, so called experts are racking their brains to come up with theories that have no scientific basis: I think there are more important matters to think about than a bar code.

“Therefore, it’s best not to waste any more time replying to this sort of nonsense or to those who are instrumental in wanting to stoke up the story.”

New Bold Warnings on Tobacco Ads

new smoking ads
Magazine readers no longer have to squint to see the health warning on ads for smokeless tobacco products.

Big, bold health warnings, which stem from last year’s landmark tobacco law, have begun showing up in magazines this month. The new rules requiring more prominent health warnings on advertising for smokeless tobacco products officially go into effect June 22 and kick in a year later for cigarette ads.

Previously, the warning on smokeless tobacco ads appeared in a small circle in the corner of the ad. Now the bold warning must fill 20 percent of the advertising space.

“A huge improvement,” said Matthew L. Myers, president of the Campaign for Tobacco-Free Kids, a Washington interest group. “You can’t miss the new warnings, whereas the old warnings disappeared into the ad and were virtually invisible.”

Research has shown smokeless tobacco products, used by nearly 3 percent of Americans, appeal particularly to young men, especially those in rural areas and the southeast. Smokeless tobacco causes nicotine addiction and cancers of the lip, tongue, cheek, gum and mouth. Research has also shown that larger warning statements discourage users. The new warnings mark the first such change since 1986.

The new law requires a rotating set of larger warnings, including, “Warning: This product is not a safe alternative to cigarettes,” “”Warning: This product can cause mouth cancer,” and “Warning: This product can cause gum disease and tooth loss.” Earlier ads required the same statements but in smaller type. The new law also adds a fourth warning to the rotation: “Warning: Smokeless tobacco is addictive.”

Not everyone thinks the larger warnings will make much difference, because the warning is in white print on a black background.

“It’s the type of thing that consumers are still most likely to ignore in an ad,” said Margaret A. Morrison, professor at the University of Tennessee who has published research on tobacco advertising in youth-oriented magazines. “If you look at the totality of the ad, the blue, the soothing stuff, is still likely to attract your eye. This one, even though it’s bigger, it’s not necessarily better.”

Gregory N. Connolly, a professor at the Harvard School of Public Health, said that warnings are still too weak, even at the larger size. The bigger concern is the color ad above the warning, promoting the smokeless product as a way to keep smoking, Dr. Connolly said. The ad urges consumers to “Boldly go everywhere,” a reference to using the tobacco product at places and times where smoking is prohibited.

Dr. Connolly said the tobacco industry has been promoting smokeless products as a way to maintain a smoking habit, rather than quitting. “The industry has an excellent opportunity to show the American public that they have changed,” he said. “I hope they don’t miss this opportunity and think it’s business as usual.”

David Howard, a spokesman for R. J. Reynolds Tobacco, said the company “felt it was appropriate” to put the new warnings in ads now for magazines with June cover dates. The Reynolds advertising will appear in Car & Driver, Field and Stream and Outdoor Life magazines. It promotes a new type of smokeless product called Camel Snus — available in “Frost” or “Mellow” flavors.

Reynolds is also test marketing a tobacco pellet called Camel Orbs which has drawn fire for its candy-like appearance and flavors.

Smokeless tobacco products are a growing part of industry plans in response to declining cigarette sales, but the products are quickly moving to the center of the debate over how to regulate tobacco. Smokeless advocates say they should be promoted as safer than cigarettes, while some health advocates say that would encourage new users and deflect would-be quitters.

Meanwhile, cigarette packages and advertising are required to have their own bigger, stronger warnings as of June 22, 2011, the second anniversary of the law. Those warnings would have to cover the top half of the front and rear of each package and include “color graphics depicting the negative health consequences of smoking.” The graphics would be modeled on ads in Canada, Australia and New Zealand, showing cancers, lung disease and other damaging effects.

While the United States was the first country to require warnings on cigarettes, in 1964, such warnings are now among the smallest worldwide. Australia is even considering a rule to ban brand colors on cigarette packs altogether and cover almost the entire pack with a picture of disease.

Many tobacco companies filed a free-speech lawsuit last August saying “shocking color graphics” would force them “to stigmatize their own products through their own packaging” and leave no room in display cases to show their desired branding. Consumers, the companies say, already know the harms of tobacco use.

By DUFF WILSON
Nytimes, May 3, 2010

Oneida Nation perturbed by Altria-sponsored ads

Area stores unhappy with tax-free sales of cigarettes by the Oneida Indian Nation have found a powerful ally — one of the world’s largest tobacco companies.

“The state loses revenue. Retailers lose sales. Their employees could even lose jobs. And it adds to the burden on hard-working taxpayers,” reads a recent full-page advertisement paid for by Altria Client Services on behalf of Philip Morris USA. The ad was published in various Upstate New York newspapers.

The ad pictures large hands cradling sand, with grains falling between the fingers.

Oneida Nation officials say they feel betrayed by the stance Philip Morris has taken – saying it’s a reversal of the company’s previous position, which in the past has provided racking and signage to SavOn and other Indian stores.

“They were like a big brother almost, who has turned around and smacked us for some reason,” said Bob Hilburger, director of business development for the Oneida Indian Nation.

Tobacco industry officials say the ads and the website, Enforce The Law – Collect The Tax Coalition, are not questioning the sovereignty of Indian nations such as the Oneidas, who have built a commercial empire in the western portion of Oneida County and in eastern Madison County, complete with a casino, hotels, restaurants and convenience stores.

“It’s really about the policy issue of tax collection,” said David Sutton, spokesman for Philip Morris USA. “It’s about leveling the playing field.”

‘Need for revenue’

There have been several similar coalitions formed throughout the years to peddle the same kind of message, said James Calvin, president of the New York Association of Convenience Stores.

Why does Calvin hope this one will have better results?

For one, he said, the effort now has “the leadership and participation of Altria,” which sells close to half of U.S. cigarettes.

Also, the state has a vested interest to collect these taxes now to close its potential $9 billion budget gap, Calvin said.

The sale of untaxed cigarettes from Indians to non-Indians has been a longstanding issue – especially in Upstate New York.

The initial promise to collect those taxes on Indian cigarettes was made by then-Gov. George Pataki, who pulled back from the measure in the 1990s after about 1,000 members of the Seneca Nation blocked the Thruway and other roads — sometimes with burning tires.

Gov. Eliot Spitzer campaigned for governor on the same promise, but backed away once in office, leaving a gap in the 2007-08 state budget.

Now, Gov. David Paterson is giving collecting the revenue another shot, looking to enforce a law he signed in December 2008 in Utica.

Recently proposed state regulations would limit the quantity of tax-free cigarettes that may legally be supplied to Indian nations or tribes.

‘Death notice’

But the longer this tax goes uncollected, the more it is hindering local convenience stores, Calvin said.

“You lose the sale of cigarettes, and you lose the sale of other products,” he said.

Sutton said his company is looking out for the interests of such stores.

“If you have one pool of retailers that we’re obviously working with every day, and have another pool of retailers who are not colleting the tax, it’s very difficult to compete,” he said.

As for the Nation, it has already made the decision to downplay product placement of Philip Morris’ Matlboro online in SavOn stores, Hilburger said.

“Obviously you’re not going to support someone to run expensive ads in the paper,” Hilburger said, adding of the advertisement, “It almost looked like a death notice. It was 85 percent black.”